Oral supplements require you to swallow them to be digested in your stomach. Because our gut is so effective in breaking down food, it tends to break down the supplement’s nutrients before your body can absorb them and reap their benefits. This means your body is only getting a small percentage of the nutrient – often only 5-10%! “Directline™” helps ingredients, and therefore nutrients, survive the gut. Preliminary studies (currently being expanded into peer review studies) indicate that we have significantly more absorption of our products than leading competitors.